Your privacy is important to us. This Privacy Policy explains how Ride Nordic AB processes and protects your personal data when you book or participate in our tours and rider training courses, contact us, or use our website.<\/p>\n
Ride Nordic AB is the data controller responsible for the processing of personal data described in this Privacy Policy.<\/p>\n
We process the personal data necessary to manage bookings, operate our tours and rider training courses, respond to enquiries via, for example, email and contact forms, communicate with you, and manage our customer relationship.<\/p>\n
This may include:<\/p>\n
We primarily process this information in order to manage your booking and fulfil our contract with you.<\/p>\n
We also process certain information to comply with legal obligations, for example accounting legislation. In some cases, processing may also be based on our legitimate interests, for example to administer and develop our business, communicate with our customers and establish, exercise or defend legal claims.<\/p>\n
In connection with a booking or before a tour, you may choose to provide information about, for example, food allergies, medical conditions or other health-related matters that are relevant to our ability to plan and operate the tour in a safe and appropriate manner.<\/p>\n
We ask you to provide only information that is relevant to the tour. Where we process health information on the basis of your consent, we will ask for your explicit consent to such processing.<\/p>\n
Such information is only processed by individuals who need it in order to plan or operate the tour and is not retained for longer than necessary for this purpose.<\/p>\n
You may withdraw your consent at any time by contacting us. Withdrawal of consent does not affect the lawfulness of any processing carried out before your consent was withdrawn.<\/p>\n
We may use your contact details to send you information, news and offers relating to Ride Nordic’s tours, rider training courses and other services.<\/p>\n
Such processing may be based on our legitimate interest in informing existing customers about our activities or, where required, on your consent.<\/p>\n
You always have the right to object to direct marketing. Our digital communications include an option to unsubscribe, and you may also contact us directly.<\/p>\n
In order to administer and operate our tours and rider training courses, we may need to share personal data with other companies and partners.<\/p>\n
These may include:<\/p>\n
We only share the personal data necessary for the relevant purpose and take appropriate measures to ensure that personal data is handled in accordance with applicable data protection legislation.<\/p>\n
Where a supplier processes personal data on our behalf, we enter into data processing agreements where required under the GDPR.<\/p>\n
Personal data may also be disclosed to public authorities or other parties where we are required to do so by law.<\/p>\n
In connection with some of our tours, it may be necessary to share personal data with hotels, local partners or other suppliers in countries outside the EU\/EEA.<\/p>\n
We may also use providers of IT, communication, analytics and marketing services that involve personal data being processed or made accessible outside the EU\/EEA.<\/p>\n
When personal data is transferred outside the EU\/EEA, we ensure that there is a lawful basis for the transfer under the GDPR. This may include an adequacy decision by the European Commission, the European Commission’s Standard Contractual Clauses or, where applicable, one of the derogations permitted under the GDPR.<\/p>\n
We limit the personal data transferred to what is necessary for the relevant purpose.<\/p>\n
We retain your personal data for as long as it is needed for the purposes for which it was collected and to manage our customer relationship.<\/p>\n
Certain information must be retained for longer in order to comply with legal obligations, for example accounting legislation, or to establish, exercise or defend legal claims.<\/p>\n
Personal data processed on the basis of consent is not retained for longer than necessary for the relevant purpose or until consent is withdrawn, unless there is another lawful basis for continued processing.<\/p>\n
When personal data is no longer required, it is deleted or anonymised.<\/p>\n
When you visit our website, we may process information about how the website is used, such as your IP address, device information and which parts of the website you visit.<\/p>\n
We use cookies and similar technologies to enable the website to function and, where your consent is required, for statistics, analytics and marketing.<\/p>\n
For statistics, analytics and marketing, we may use services provided by companies such as Google and Meta. These services may be used to measure the performance of our website and marketing activities, create audiences and display more relevant advertising.<\/p>\n
Where processing requires your consent, it will only be activated after you have given your consent. You may change or withdraw your consent at any time.<\/p>\n
More information about the cookies and similar technologies we use, their purposes, providers and retention periods can be found in our Cookie Policy<\/a>.<\/p>\n Under the GDPR, you have the right to receive information about how we process your personal data and to request access to the personal data we hold about you.<\/p>\n Under certain circumstances, you also have the right to:<\/p>\n You always have the right to object to the use of your personal data for direct marketing.<\/p>\n Where processing is based on your consent, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of any processing carried out before your consent was withdrawn.<\/p>\n If you have any questions about how we process your personal data or wish to exercise any of your rights, please contact us at info@ridenordic.com<\/a>.<\/p>\n If you believe that we are processing your personal data incorrectly, you have the right to lodge a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY), the supervisory authority for data protection in Sweden.<\/p>\nYOUR RIGHTS<\/h3>\n
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CONTACT AND COMPLAINTS<\/h3>\n